What your Myers-Brigg personality type says about you as an event organiser: Part 3

The MBTI framework is a great tool to better understand our natural inclinations as an event organiser. Rather than defining certain traits for a successful event planner which is really limiting, why not understand how each and every one of us can contribute what we do best naturally. It is not about finding out whether our personality is suitable for event planning. Rather, it is about understanding how we work best.

 

ISTJ: Logistician

Practical and fact-minded individuals, whose reliability cannot be doubted.

Strengths: The conscientious ISTJ event planner is that event planner you can count on to deliver a smooth-running event. Detail-oriented and logical, the ISTJ event planner’s systematic way of operation will make event planning more efficient. Working with the ISTJ event planner is also slightly more predictable, as they know how to set clear expectations.

Photo Credits: paperblog.com

Weaknesses: Although it is easier to work with the ISTJ for most event planners, those that fail to work up to expectations of the ISTJ event planner can find themselves in a highly unpleasant situation. Also, working with the ISTJ event planner can get dull socially due to their lack of sensitivity. ISTJ event planners should try to be more aware of the dynamics around them. This can help them understand the needs of their clients and the event better, mitigate subordinate’s displeasure and conflict, as well as improve working relations with suppliers.

The ISTJ event planner would also do well to be more creative and open in their thinking. Their penchant for doing things according to the books may cause them to be inflexible and short-sighted, which is disastrous for event planners who need to be able to respond to the inevitable last-minute problems. Don’t expect the ISTJ event planner to be the idea generator of the group, but rather the event planner to foresee disaster from miles away.

 

ISFJ: Defender

Very dedicated and warm protectors, always ready to defend their loved ones.

Strengths: ISFJ event planners gain the greatest satisfaction from seeing the first-hand effect the event had on the event attendees and their clients. They don’t need to be rewarded by a higher authority for their work. This makes them more likely to focus on the needs of the clients and the larger purpose of the event, rather than to seek to achieve certain externally set goals. They tend to have a better understanding of the event needs and how to make it better than what the clients expected.

Their helpful nature means they get along well with the people they work with, and for an event planner, this is extremely important as the number of partnerships and reliance on external suppliers and people are countless. Being able to sustain a frictionless environment can do wonders to the efficiency of event planning.

 

Photo Credits: linkedin.com

Weaknesses: Their helpful nature can go overboard and ISFJ event planners tend to be the most stressed event planners out there. They are constantly worried of the well-being of their colleagues and subordinates, which is added pressure on top of the daily stresses of event planning itself.

ISFJ event planners are also slower to accept changes, making them less dynamic event planners. ISFJ event planners should work on pushing the envelope in their profession if they want to achieve distinction.

 

ESTJ: Executive

Excellent administrators, unsurpassed at managing things – or people.

Strengths: Like the ISTJ, ESTJ event planners know how to create order and and clear expectations in the workplace but their extroverted personalities mean that ESTJ event planners tend to take the lead more and communicate better with people around them. In event planning, this can help to reduce miscommunication and help the ESTJ’s subordinates follow through on their plans better.

ESTJs don’t take shortcuts and will do things the right way (at least according to the books) and these event planners can be relied upon to deliver what they promise. They give their event clients a better peace of mind and thus, can form long-lasting business relationships.

Photo Credits: live-recruitment.co.uk

Weaknesses: ESTJ event planners tend to micromanage, leading to a pileup of stress that event planners should all strive to minimise. However, unlike the ISFJ, ESTJ event planners know how to delegate their work and cooperate with the people around them.

ESTJ are also an inflexible bunch and this can hinder great event planning, which requires being creative in solving solutions and coming up with great event ideas. ESTJ event planners need to surround themselves with very creative colleagues and subordinates. In this environment they will thrive by being the natural leader, keeping ideas in order and alignment with client needs and being the devil’s advocate.

 

ESFJ: Consul

Extraordinarily caring, social and popular people, always eager to help.

Strengths: ESFJ event planners have no problem navigating rules, hierarchy and people. They know how to make these work for their benefits, but are still careful not to push them. For ESFJ event planners, following the rules can help to reduce miscommunication, make navigating the workplace easier for subordinates and minimise unexpected developments.

People are always happy to work harder and better for an ESFJ. But this is only because ESFJ have helped them in the past and shown to be worthy of their respect. Teamwork and social harmony prevails where an ESFJ event planner is and this makes event planning that much smoother.

Photo Credits: kristinbanta.com

Weaknesses: ESFJ’s sensitivity to people around them as well as their need for social harmony mean that they can get unduly stressed when things go awry. They fare worse when they are working with people who dislike them. Their sensitivity of their status and popularity will cause them to shy away from conflict. For event planners, this may mean shying away from problems that have to be solved, causing these problems to magnify until it is too late. While ESFJ event planners work hard and are conscientious, their sensitivity can cause them to prioritise their personal issues over their clients’ professional needs.

 

Of course, event planners do not exclusively fit into neat categories. They can span different personality types. Furthermore, personalities do not demonstrate skills which are even more important for event planners. Personalities are great for telling us our natural inclinations and what we need to work on.

 

Stay tuned to Part 4 for more analysis for other personality types and read up on Part 1 & 2!

Reduce the headache of manual event registration and free up time to plan more innovative events with EventNook! Try out our online event registrationevent ticketing and onsite event registration and check-in!

 for Free events!

Credits to 16personalities.com for the general analysis of each personality type

MBTI 3

How to track your campaigns with a referral code

So, you have your event link up on all channels possible – Email, Google advertisements, Facebook, Twitter, Pinterest, LinkedIn, Instagram… And the list goes on. As clients or customers come rolling in, you wonder which platform is the cause of the bulk of influx.

The referral code will allow you to find the answer. By adding the code to the end of your event page URL, you can track the number of people who have registered via the different channels, separately. This way, you can assess the effectiveness of the different sites and make further, more productive decisions based on the results.

For example, halfway through the event registration period you decide to focus all your advertising efforts on Facebook. But how do you know you are making the right decision? The referral code will be useful in informing you whether Facebook is actually the major source of signups by attendees.

Or, if you collaborate with other companies and agree on paying them commission e.g. 10% per order – how much do you know to give? You can divide the links up with referral codes unique to each company to identify how many attendees each one has gathered.

Sounds useful? Here is how you can make use of it:

1. Get your event page link

how to track campaigns with referral code eventnookGo to the event page and copy the URL.

Here it is:

how to track campaigns with referral code eventnook2. Add the Referral code

Add ?rcode=CAMPAIGNCODE to the back of your url. The campaign code at the end (underlined) is a text that can be decided by you.

Say for example, you want to track your ad on Facebook:

https://www.eventnook.com/event/music-in-the-park?rcode=facebookads

Or in emails:

https://www.eventnook.com/event/music-in-the-park?rcode=emailinvites

Basically, anything you want, but something that will be able to help you identify the links and their respective channels.

3. Share!

After adding the code, proceed to paste the now extended URL on your selected channels. Attendees will now be able to click on the various links and access the event page across the different platforms.

4. Monitor

Check up on the by going to the My Events page and clicking “View Orders”.

how to track campaigns with referral code eventnookYou will arrive at the page shown below.

how to track campaigns with referral code eventnookTo view the Referral column, check off the box that says, “Show All Columns” right under the Order Status bar. Then click “View”.

how to track campaigns with referral code eventnookYou will now be able to see Referral column, which shows how your registrants arrive on the event page.

Happy tracking!

 

 

Hip venues for your next professional networking event in Singapore

BannerEvery professional networking session tries to strike a balance between a sophisticated ambience, a conducive environment for networking and plenty of drinks to go around. So how can you set your event apart? The event venue can help make your networking event that much more memorable, and Singapore has loads to offer event planners organising professional networking sessions.

1. Acid Bar

180 Orchard Road
Peranakan Place, Singapore 238846

Housed within a quaint restored shop house, Acid Bar draws you in with its intimate ambience and soothing melodies.

Designed for both the casual and sophisticated; naked Edison lights add to the to-be-seen vibe of this hidden joint. Fused with its inviting acoustic rhythms – from jazz, pop and rock to classic evergreens and alternative numbers – by its resident bands, this venue will make your networking event classier and more fun!

If you want a relaxing, cozy and musical networking session with great food and drinks, then Acid Bar is the place to have your next professional networking session!

2. Canvas Singapore

20 Upper Circular Road
#B1-01/06, The Riverwalk, Singapore 058416
CANVAS aims to develop a content-rich environment, providing a unique social gathering and entertainment lifestyle space. The furniture can be moved around, you have state-of-the-art audiovisual equipment and team, as well as a great bar.
 CANVAS is creatively programmed with international, regional and local artists in digital art, music, installations, street art, photography, fashion, and film, to create a highly artistic and unique venue. It is one venue that will wow your networking guests.

Canvas transforms from a daytime art gallery into a forward-thinking nightclub, delivering a truly different lifestyle experience to its patrons.
A truly unique and flexible venue, EventNook also hosted its own networking session- Chill Out with Event Professionals here in July!

Outdoor networking for when the sun goes down. The wall extends to a projector as well!

 

3. KU DÉ TA

1 Bayfront Avenue Singapore
SkyPark at Marina Bay Sands, Tower 3, Singapore 018971

KU DÉ TA provides a backdrop and atmosphere that is spectacularly unparalleled and unforgettable. Set against the Singapore skylight, make your networking session truly cosmopolitan with this breathtaking venue.

Designed and crafted to optimise the stunning 200-metre-high views of Marina Bay Sands, while providing a versatile space for intimate or grand functions, Ku De Ta is another venue that will leave a lasting impression amongst your guests.

The backdrop is also a great setting for conversations to spark, as well as give off a professional and sophisticated flair.

Whether it’s an all-business gathering by day or a celebration by night, Ku De Ta has the space, capacity, custom menus, staff and professionalism to deliver a truly extraordinary event.

4. Plug-in @ Blk 71

71 Ayer Rajah Crescent
#02-18, Singapore 139951

Plugin@Blk71Not located at a prime location like the other venues on this list but if you are looking to plan a startup networking session then this will be a great fit. Open to startups working at Blk 71, this place holds its own networking sessions every week for its own startups!

Photo Credits: Frenzeelo.com

Located in the heart of Ayer Rajah Crescent which houses the highest density of Singaporean startups, you will be in close proximity to your guests if your networking session is targeted at startups.

It has a casual setting and can be very flexible to your needs. It truly embodies the startup culture and your guests will feel right at home to strike up meaningful conversations and build lasting relations.

5. Switch by Timbre

73 Bras Basah Road
#01-01/02, Singapore 189556

The Timbre venues pride itself for being the performance place for local artists. Booking out the venue will give you great staging equipment required for any presentations or spontaneous karaoke sessions, sure to make your networking session a very musical and lively one!

With a seating capacity of 250, you don’t have to worry about jamming all your guests into uncomfortably close quarters. There will be seats all around so that guests can network comfortably. And Timbre is well-known for its food and beverages as well. This will make your guests want to stay longer and mingle!

 

Looking for your next event venue in Singapore?

with EventNook’s newly launched venue directory FREE and get access to the best venues in Singapore, Thailand, Malaysia, Myanmar and Hong Kong for any type of event (corporate function, weddings, parties, product launches, etc.)

Organizing or Planning an event?

Try out EventNook for online event registrationevent ticketing and onsite event registration and check-in!
 
Contact us:
Email: hello@eventnook.com
Phone: +65 6681-6571
Twitter: https://twitter.com/eventnook
Facebook: https://www.facebook.com/eventnook/
Google+: https://plus.google.com/+Eventnook/
 

6 event website design hacks from the best EventNook websites

1) Singapore Yacht Show 2014

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One unique thing this event website does is in using the cover photo space at the top to emphasise event details like date and venue. Putting it right at the top as a nice visual allows the organisers to draw greater attention to event details and help their attendees remember the event, or at least find the details more conveniently.

A small but very powerful design element is adding a very thin strip of red at the top of the page. It gives greater coherence to the entire page by aligning the colour scheme to its logo’s colour scheme.

The page also uses the pages function to remove clutter from its main page. By moving important but lengthy information such as FAQs and Terms & Conditions to a different page, the main page can be clean and straight to the point.

The Singapore Yacht Show 2014 event page is all about decluttering and making event information clear and pleasing to the eye.

2) Chill Out with #eventprofs 2015

Designed by EventNook staff themselves, Chill Out’s event website maximises the functions of the EventNook registration and ticketing platform while looking good.

Despite tons of information, the designers managed to balance visuals and words. EventNook’s platform offers flexibility to the event organisers in designing a cover picture at the top as well as change the background.

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The event organisers chose to place the ticketing information on the main page. This is a great feature for event organisers who want to make buying tickets easy and effortless for event attendees.

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The event organisers have also created various ticket types such as an early bird discount and a group discount ticket that encourages event attendees to bring their colleagues and friends along.

It manages to be both professional-looking as well as laid back and fun, totally befitting a professional networking event.

Check out the latest Chill Out event here!

3) Creatory Vol. 1 2014

We just can’t get enough of the mosaic design in the background and how the fonts and colours all align in pastel heaven. You can be extremely creative with your event design on EventNook’s platform without necessarily knowing how to code!

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4) Continental Amazing Race

If you don’t have much time to design a whole new EventNook website page, you can easily upload a pre-designed poster and still have a great-looking page!

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What EventNook does great is to allow you to add on any kind of information for your event participants that a poster or email newsletter cannot! To help event participants choose the correct T-shirt design, the event organisers included a handy page here.

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5) Santacon 2013

Santacon is a series of different events spread across 3 days and the event organisers have effectively used EventNook’s functions to highlight information for each day, without cluttering the main page.

We love their humorous design, featuring many Santas hanging on a line, to form a great design border for the poster.

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While Santacon has a great poster design, rather than just re-uploading their poster, they made sure to fully utilise EventNook’s online event page by choosing a great pastel green background and also including a smaller banner with all the most essential details under Organizer’s Contact Info!

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6) Vi.bran.se: An Interactive Exhibition of Local Social Enterprises

Vi.bran.se makes use of the multimedia nature of EventNook’s platform with a video. Having multiple forms of content helps the event organisers increase frequency and intensity of attendee engagement.

To add videos, simply click the “insert video” icon and paste the url:

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The use of bright colours in the background and foreground, the interesting fonts as well as the video creates a vibrant page indeed!

Vibranse

Get creative on EventNook’s online registration and ticketing platform today!

Whether it’s free or paid, EventNook can help you with online event registrationevent ticketing and onsite event registration and check-in!

 for Free events!

 

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