From creating event websites to ticketing & registration best practices – we got you covered
An oversubscribed event should be a cause for celebration. But failure to manage event crowds can lead to congestion, bottlenecks and long queues, jeopardising the event experience for your attendees and causing unnecessary delays to your event schedule significantly. Here are a few steps to ensure that you keep event crowds in check and have control over the registration … Continue reading Tips for effective crowd management at oversubscribed events
If you are an older event planner, you might think the young people of today, the millennials, teenagers, youths, whatever you like to call them, are an alien species. They talk, behave, dress and interact in entirely different ways. It is easy to fall into the 'uncool' camp with this opinionated bunch. But you don't have … Continue reading Plan events the youths really want
Lackluster corporate retreat planning can rack up huge losses for the company. Firstly, there is the opportunity cost for the company when employees are not in the office. Secondly, employees may get more stressed out than usual as they fall behind on work. So don't waste time planning boring and repetitive corporate retreats. Instead, put in a little effort and … Continue reading How to plan effective corporate retreats that deliver results
Building customer relations that run deeper than the superficial newsletter greetings are getting more difficult today. The average consumer today is distracted, spoilt for choice and very busy. To effectively get a customer to return to your business again and again requires additional effort. Events can help you cut through the noise online and offline. Through live events, you … Continue reading Planning events as a Growth Hacking Strategy for small businesses
With Uber recently announcing the release of UberEVENTS, we take a closer look at how businesses, large and small, are using events to power their growth. Airbnb Airbnb is making full use of the power of intimate live events by organising and helping their users organise meetups and gatherings for Airbnb users. Past events include "A toast to London", "Colombo … Continue reading How companies like Uber are driving growth using events
The MBTI framework is a great tool to better understand our natural inclinations as an event organiser. Rather than defining certain traits for a successful event planner which is really limiting, why not understand how each and every one of us can contribute what we do best naturally. It is not about finding out whether … Continue reading What your Myers-Brigg personality type says about you as an event organiser: Part 3
1. Titles & subject lines Don’t try to encapsulate everything in a title. Instead, think about what is the most appealing and interesting part of your e-mail and flesh it out clearly. This may not necessarily be the title of your event or the most important detail of your event. But it should be something … Continue reading Creating more effective event email invitations for higher turnout
1) Singapore Yacht Show 2014 One unique thing this event website does is in using the cover photo space at the top to emphasise event details like date and venue. Putting it right at the top as a nice visual allows the organisers to draw greater attention to event details and help their attendees remember the event, or at … Continue reading 6 event website design hacks from the best EventNook websites
You have the event plan etched in your brain and you have briefed your staff for the umpteenth time. You find yourself pacing the floor, just wondering when something will crop up and ruin your plans. As event planners, there is always that nagging feeling that something will go awry on event day. That is because things you … Continue reading How you can minimise stress on event day